BBA – Business Communication
- Undergraduate
- Bachelor of Business Administration (BBA)
- 120 credits
- Online
A degree in business communications is timeless and provides students with strong writing, speaking, and information technology skills. You will discover quickly that the ability to effectively communicate information between employees and employers within a company, broadcast a company’s intentions to the public, and communicate information between a company and its clients is in extremely high demand. As the world becomes more global, diverse, and inclusive, graduates with the skills to navigate these opportunities will find themselves to be irreplaceable assets. As a graduate of the business communications program, you will be able to pursue a career that meets the needs of the high-tech, global marketplace. Through practical application of the branches of business communications, including forays into advertising, media creation, and persuasive technique, among many others, you receive a well-rounded approach to becoming a holistic communication professional who can easily bridge the gap between corporate needs and public communications.
Graduates of the business communications program will be able to:
General Education: (see General Education Requirements for details) 30 credits
Upper Division: 3000/4000 Elective
Major Courses: Professional Experience (6 credits) PJT 4910/4920 or internships and/or assistantships; 3000/4000 Elective or graduate elective
Cleary graduates use their business arts education to become the employees, entrepreneurs, and leaders who transform the marketplace…and the world.
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